Residential Solar

Solar Industry is Booming. Capitalize your market share.

The digital competition in the residential solar space is undeniable and to cash your market growth share you need the latest data-driven strategies and marketing creativity that can help you build your ideal prospect’s persona and reach out to them efficiently and effectively. Our extensive experience and substantial investment in advertising have given us invaluable insights that led us to design a solution that will increase revenue, reduce costs, and streamline processes through exclusive marketing maneuvers tailored to your solutions.

Moves that create an Undeniable

We understand that Solar is a competitive industry so we bring our A game. AdsGambit uses a strategic data-driven approach to target real homeowners actively in the market seeking sustainable energy solutions. We leverage insights from leading consumer data platforms (CDPs) and demand-side platforms (DSPs) to build buyer personas that represent your ideal customer. This allows us to tailor targeted campaigns across all major advertising channels including social media engagement, search engine visibility, and native ads expansion.

Qualified Calls

We generate a surge of inbound calls from potential customers ready to discuss their energy needs. The beautiful part? Every action is opt-in and per all necessary compliance.

High-Intent Leads

Attract qualified homeowners actively searching for energy solutions, not just tire kickers. The leads are embedded with Journaya or Trustedform Lead ID ensuring TCPA compliance.

Explosive Website Traffic

Drive a surge of engaged visitors to your website and landing pages, primed for conversion. Webpages contain compliance scripts ensuring a unique tracking number is assigned to each lead.

1 Contract out of every 4 Appointments

AdsGambit is the decision you won’t question if you’re a solar business, installer, or contractor and you want growth for multifold reasons: industry expertise, niche-specific resources, singular focus, instant setup, and proven results.

Sound Vague? Let’s be specific.

The challenge you’re facing is to acquire homeowners who’re paying more than $100 on their power bills, roofs with optimal sun exposure, and most importantly are interested in getting solar panels for their homes. Now, these audience segments don’t exist in your ad platform BUT with years of data on contracts, we can easily target the aforementioned consumers and exclude unqualified prospects and audiences similar to them.

Additionally, we integrate a large volume of data from CDPs and DSPs to create almost an exact persona that fits your requirements.

Do our strategies work?

Our data-driven approach has helped us achieve and sustain a staggering conversion rate of 1 contract out of every 4 appointments. That means for every 4 qualified homeowners you meet with, 1 becomes a solar customer – a testament to the effectiveness of our targeting and lead nurturing strategies. Our projected outcome based on more data has predicted even better results than that.

Your Lead's Journey: What Makes Them Say “Yes?”

Our seamless onboarding approach will help you quickly capitalize on the benefits of qualified customers. We don’t provide shared leads, we cultivate the prospect, inform them, educate them about your product and offerings then send them out to you. This personalized approach builds trust and positions your business as the trusted advisor, ultimately leading to more conversions.

The Highest Buyers' Intent

Inbound calls are directly routed to your unique DID for clear call attribution and campaign insights through streamlined product awareness so that they’re ready to make an informed decision.

  • When an interested buyer in your area searches for terms like "complete solar solution" or "get a free solar estimate," our high-intent keyword placement ensures our ad for your product appears at the top.
  • Our ad will feature a clear "Call Now" button along with all the necessary information. When a potential customer sees our ad and wants to speak to a specialist directly, they simply click the button and directly connect with your team.
  • Each campaign receives a unique phone number (DID) so we can easily track calls generated specifically through Google Ads. Call recordings are also stored securely in our CRM, allowing us to analyze and optimize our approach.

Qualified Leads That Convert

Unlike call campaigns with limited hours, Facebook Lead Ads work around the clock. Potential customers can express their interest in home security anytime, day or night. This broadens your reach.

  • Our targeted ads appear on the Facebook and Instagram feeds of people in your service area who have shown interest in solar, are homeowners, and have good credit scores. When they see your ad, a convenient "Get Quote" button lets them instantly express their interest.
  • Clicking the button opens a pre-filled form within Facebook, eliminating the need to visit your website. This reduces friction and encourages more people to complete the form.
  • Our forms capture essential details like name, phone number, city, state, and key qualifiers like homeownership and roof exposure. Additionally, the form includes an opt-in option for receiving promotional calls.

Attract Potential Prospects

Drive a wider and more lucrative audience interested in residential solar solutions by leveraging a multi-channel approach that goes beyond social and search. Here's how it works:

  • We create compelling ads for various platforms like search engines, social media feeds, and relevant native advertising networks. These ads target people in your service area who are actively searching for sustainable energy solutions.
  • When someone clicks on your ad, they'll be directed to a dedicated landing page on your website. This page will provide clear information about your home solar services, highlight your unique selling points, and include a call to action (CTA) to encourage further engagement.
  • Your landing pages will include user-friendly forms that capture valuable information from potential customers. This could include contact details, solar needs, or requesting a free quote.

Engaged Visitors to Buying Customers

Our product pages are exclusively designed to capture leads from potential customers who are already highly interested in your home solar solutions. Here's how it works:

  • Our landing pages are optimized for a seamless and frictionless user experience. Clear and concise content highlights the benefits of your services, showcasing features and addressing common concerns.
  • Strategic calls to action (CTAs) encourage visitors to take the next step. This could be a "Get a Quote" button, a form to schedule a consultation call, or an option to download a detailed brochure.
  • Our forms are designed to capture valuable information from highly-engaged visitors. We utilize qualifying questions to assess their specific needs and energy usage.

AdsGambit's marketing services have been a game-changer for Get Solar Plan. Their ability to generate high-quality leads, calls, and website traffic has dramatically transformed our growth and revenue generation. We're consistently closing deals, achieving a remarkable conversion rate of 1 contract for every 4 appointments.

Sarah Jones, CEO, Get Solar Plan

Flagship Website

Get Solar Plan

Get Solar Plan operates to deliver high-intent calls, leads, and traffic tailored for the residential solar market. It utilizes advanced data-driven strategies and top-tier DSPs and CDPs that we seamlessly integrate with Social, Search, and Native platforms to craft precise buyer personas. Its leads come with Journaya and TrustedForm Lead ID, ensuring you can track the buyer's lead journey and verify authenticity. This guarantees targeted outreach to creditworthy homeowners with full roof exposure who are actively seeking superior energy solutions.

Visit Get Solar Plan

Ready to streamline your sales funnel?

Get leads, calls, and traffic set up for your business within 48 hours and surge your funnel with Schedules and Installs.

Schedule a demo to:
  • Have a brief conversation to assess what business model suits you best.
  • Discuss the volume of leads, calls, or traffic per day your team can handle.
  • Set up DIDs, APIs, and Landing pages to receive the inflow of prospects.
  • See the power of our AdsGambit firsthand with no commitment required

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